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Joico Defy Damage Detox Shampoo
Wash away hard water residue, trace minerals, product buildup, and copper with this deep-cleansing shampoo that won’t leave hair feeling dry. Formulated with a bio-based chelator and Activated Charcoal, Defy Damage Detox Shampoo builds bonds and transforms dull, lackluster locks into hair that feels clean and soft.
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Joico Inner Joi Hydrate Detangler
Our Inner Joi™ Hydrate formulas, made with Apple Extract, provide all-day hydration for a healthy hair appearance while making your scalp feel fresh and replenished as well.
All-day hydration and easy detangling with naturally-derived ingredients — including upcycled apple extract.
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Joico Defy Damage Protective Shampoo
For bond strengthening & color longevity
With a rich, luxurious lather featuring damage-preventing ingredients, this gentle daily cleanser swiftly sloughs away dirt, impurities, and buildup without roughing up the hair cuticle or stripping vibrant color. The result: shiny, smooth, clean strands—wonderfully resilient and healthy-looking.
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Joico Inner Joi Hydrate Shampoo
Our Inner Joi™ Hydrate formulas, made with Apple Extract, provide all-day hydration for a healthy hair appearance while making your scalp feel fresh and replenished as well.
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Joico Inner Joi Hydrate Conditioner
Formulated with refreshing apple extract and naturally-derived ingredients, achieving nourished, soft-as-silk hair becomes easy as pie.
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Healium Coil Curl Creme
Healium Coil Curl Creme. Unleash the beauty of your curls like never before with Coil Curl Crème – the ultimate solution for curly hair revived with life, bounce, and definition.
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Healium Swell Scalp Elixir
Swell Scalp Elixir
Target your hair trifecta: Thinning, fine, and hair loss. A system designed with fine, aging, and thinning strands in mind. Works to reduce hair thinning, strengthen strands, and promote visibly thicker, healthier-looking hair.
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Healium Swell Conditioner
Swell Conditioner
Target your hair trifecta: Thinning, fine, and hair loss. A system designed with fine, aging, and thinning strands in mind. Works to reduce hair thinning, strengthen strands, and promote visibly thicker, healthier-looking hair.
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Healium Swell Shampoo
Swell Shampoo
Free of synthetic ingredients, the Swell shampoo formula is infused with botanicals and Tri Peptide Complex + Copper to strengthen hair over time, creating an optimal environment for hair growth. This anti-inflammatory blueprint allows the scalp to be cleansed and moisturized daily without stripping natural oils and lessen shedding.
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Alur.Us The Pro Classic Detangling Brush
It’s not enjoyable to brush out tangled, wet hair. With the Allur.Us The Pro Classic Detangling Brush, which delicately untangles even the most unruly hair, we make it easy.
The smooth and buttery soft-touch body provides the best possible hair-brushing experience.
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Alur.Us Mister Bottle Mist Spray
Allur.Us Mist Spray Mister Bottle
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