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	Joico Defy Damage Invincible Anti-Frizz Bond ProtectorFrizz-Fighting Bond Protector Introducing Defy Damage Invincible Frizz-Fighting Bond Protector, a multi-tasking conditioning spray that nourishes hair with an invisible cloak of protection against humidity, thermal damage, and pollution. Delivering a hint of holding power and a soft, silky glow, this fine mist is the last stop on your journey to frizz-free hair. 
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	Joico Defy Damage Protective ShieldTo guard against thermal & UV damage A true damage defense hero against the harsh effects of daily styling and exposure to UV and environmental pollution—helps prevent damage and guards against color fade for beautiful, vibrant, healthy-looking hair. Used prior to styling, hair is fortified inside and out. 
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	Joico Defy Damage Protective ShampooFor bond strengthening & color longevity With a rich, luxurious lather featuring damage-preventing ingredients, this gentle daily cleanser swiftly sloughs away dirt, impurities, and buildup without roughing up the hair cuticle or stripping vibrant color. The result: shiny, smooth, clean strands—wonderfully resilient and healthy-looking. 
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	Joico Inner Joi Hydrate DetanglerOur Inner Joi™ Hydrate formulas, made with Apple Extract, provide all-day hydration for a healthy hair appearance while making your scalp feel fresh and replenished as well. All-day hydration and easy detangling with naturally-derived ingredients — including upcycled apple extract. 
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	Joico Inner Joi Hydrate ShampooOur Inner Joi™ Hydrate formulas, made with Apple Extract, provide all-day hydration for a healthy hair appearance while making your scalp feel fresh and replenished as well. 
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	Joico YouthLock ConditionerThe future of beauty? YouthLock Conditioner, the solution for mature hair that’s dry, brittle, and falling short these days. Delivering that telltale body, bounce, shine, and softness, this moisturizing caretaker reinvents hair with a lustrous new outlook. 
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	Joico YouthLock Treatment MasqueYouthLock Treatment Masque helps give falling hair the brush- off, big-time shine, and lively bounce in a single, nourishing application. 
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	Joico YouthLock Blowout CrèmeWhen hair is already giving off signals of fatigue and frizz, the last thing you need is a direct hit from blow-drying that doubles down on damage. YouthLock Blowout Crème steps in front of the struggle, to help safeguard strands with luxurious protection that reverses the effects of time on your tresses. 
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	Joico YouthLock ShampooYouthLock Shampoo provides a prime opportunity to gently cleanse tired tresses, bringing back the joi of lush, lively, lustrous-looking hair. 
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	Joico Blonde Life Color Enhancing MasquesTime for a treatment that embraces YOUR shade of blonde! Blonde Life Color Enhancing Masques – in Violet, Silver, and Rose Champagne – trade one-size-fits-all for a collection of deeply nourishing, color-depositing treatments that maintain your unique blonde tones by neutralizing unwanted warmth…or enhancing luscious rose or peach hues. Feel the luxurious transformation and watch your ‘do stay true for up to three washes*. 
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