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Joico Defy Damage KBOND20 Power Masque
What do you get when you combine a legacy of Joico’s super-charged hair repair and the power of damage control in a single, extraordinary product? Meet KBOND20, power masque from Defy Damage…Joico’s brand-new, bond-building treatment that doubles down on technology for 5X stronger* hair.
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Joico Defy Damage Protective Conditioner
For bond strengthening & color longevity
Replenish moisture and build resilience every day without weighing hair down. -
Joico Defy Damage Protective Masque 5.1oz
For bond strengthening & color longevity
This powerful at-home treatment goes deep to infuse hair with a brilliant, bond-strengthening defense system. The result? Less breakage, more protection from heat styling; and hair has instant softness and shine…the kind you can see and feel on contact.
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Joico Defy Damage Detox Shampoo
Wash away hard water residue, trace minerals, product buildup, and copper with this deep-cleansing shampoo that won’t leave hair feeling dry. Formulated with a bio-based chelator and Activated Charcoal, Defy Damage Detox Shampoo builds bonds and transforms dull, lackluster locks into hair that feels clean and soft.
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Joico Inner Joi Hydrate Detangler
Our Inner Joi™ Hydrate formulas, made with Apple Extract, provide all-day hydration for a healthy hair appearance while making your scalp feel fresh and replenished as well.
All-day hydration and easy detangling with naturally-derived ingredients — including upcycled apple extract.
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Joico Defy Damage Protective Shampoo
For bond strengthening & color longevity
With a rich, luxurious lather featuring damage-preventing ingredients, this gentle daily cleanser swiftly sloughs away dirt, impurities, and buildup without roughing up the hair cuticle or stripping vibrant color. The result: shiny, smooth, clean strands—wonderfully resilient and healthy-looking.
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Joico Inner Joi Hydrate Shampoo
Our Inner Joi™ Hydrate formulas, made with Apple Extract, provide all-day hydration for a healthy hair appearance while making your scalp feel fresh and replenished as well.
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Joico Inner Joi Hydrate Conditioner
Formulated with refreshing apple extract and naturally-derived ingredients, achieving nourished, soft-as-silk hair becomes easy as pie.
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Loma Light Nourishing Oil Treatment
Smooths and protects without weighing down
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Loma Nourishing Oil Treatment
Smooths and protects the hair while enhancing shine
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Loma Fortifying Repairative Tonic
Repairs hair from the inside
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Loma Deep Conditioner
Intensive deep conditioner with multiple uses
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