About Us
Your Trusted Professional Beauty Supply Distributor Since 2003
At SalonStore, we believe professional hairstylists deserve quality products, competitive wholesale pricing, knowledgeable service, and a beauty supply partner dedicated to their success.
Founded in July 2003, SalonStore began with an entrepreneurial vision to provide salon furniture and equipment to beauty industry distributors across the country. What started with a single ocean container of salon chairs has grown into a professional beauty supply business serving licensed cosmetologists, hairstylists, and salon owners.
Professional Beauty Supplies for Salon Professionals
Today, SalonStore provides a wide selection of wholesale salon products, including professional hair color, developers, shampoos, conditioners, styling products, specialty hair treatments, and professional hair extensions.
Our selection includes trusted professional brands such as Joico, LOMA, Sexy Hair, Malibu C, Coverline, ASP, All-Nutrient, and Earthia.
Whether you're stocking a new salon, expanding your services, or purchasing everyday professional hair care products, SalonStore is committed to helping you find the products you need.
Serving Beauty Professionals Across Missouri and Beyond
With locations in Festus, High Ridge, Cape Girardeau, and Joplin, Missouri, SalonStore combines the convenience of local professional beauty supply stores with online ordering through SalonStore.com.
We understand that salon owners and hairstylists need dependable product availability, competitive pricing, and knowledgeable support to operate successful businesses.
More Than a Beauty Supply Store
At SalonStore, our focus goes beyond simply selling products. We're committed to building lasting relationships with the beauty professionals we serve.
We strive to provide:
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Quality professional salon products and hair care brands
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Competitive wholesale beauty supply pricing
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Professional hair color and extension solutions
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Convenient online ordering and local shopping
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Knowledgeable customer service and product support
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Resources to help salon professionals grow their businesses
Our Commitment to Licensed Cosmetologists
SalonStore is dedicated to serving licensed beauty professionals. We believe that supporting cosmetologists, hairstylists, and salon owners helps strengthen the professional beauty industry.
From professional hair color and salon essentials to innovative hair extensions and styling products, our mission is to make purchasing professional beauty supplies convenient, reliable, and affordable.
SalonStore — Supporting Salon Professionals Since 2003.
Visit one of our Missouri locations, explore our professional salon brands, or contact us at 636-671-7660 to learn more.
Salon Store History and Mission
The official launch date was July of 2003 but the dream started several years prior to the official launch. John Stockton started with a vision to sell furniture to full-service distributors all over the country. After several years of research and putting everything he owned including his beautiful wife’s wedding ring on the line he purchased an ocean container sight unseen of salon chairs. John loaded up a borrowed small horse trailer and in his tiny Ford Ranger and traveled all over the Midwest selling chairs to distributors in St. Louis, Chicago, Detroit, Indiana, Tennessee and Kentucky. Before the container was even delivered all of the chairs were pre-sold and Stockton International was up and running.
The company’s purpose was to offer something that was and still is affordable to Main Street while still being as natural as possible. Little did he know that Wall Street companies like L’Oreal ( Salon Centrix) and Beauty System Group (Cosmoprof and Sally Beauty) and SSG Salon Service Group were buying up all of their competition which meant that Salon Store’s customer base was going to shrink. Through hard work and determination and after several years of solid growth, the customer base was exhausted and the line was expanded into skin care equipment and hair dryers. In 2012 Salon Store started selling directly to the salon only offering gloves, caps, and highlighting foils. In 2014 John discovered Coveline Hair Color from Italy and brought it to the St.Louis Market along with Onesta Hair Care. Fast forward to 2017 they opened up the Festus Storefront, High Ridge storefront and purchased Professional Beauty Products making them a regional player. In 2018 the Independence store was reopened at the new location.
In February 2019 Salon Store Became an All Nutrient hair care Distributor. Fulfilling the mission and dream to offer more natural hair care lines.
As the Story continues through the hard work of many people we were able to open the Joplin Missouri Store front in August 2019! With more stores scheduled because we believe in what we sell we have purpose and we have a mission to provide the best Natural Hair care lines available.
In 2020 Babe Hair Extensions came into our family and the Cape store from opened in January 2023.
In 2024 The Co-OP was born, by taking some of our original roots, but applying it to everyday salon use items. The Co-OP starting producing gloves, foils, hair brushes and OUR OWN Extensions.
Our Company mission Statement is FAITH, FAMILY, FUN with our purpose is to offer professional lines of natural hair care products through our partner relationships and our direct private label goods! We offer products that your clients CAN NOT find at JC Penny, Walmart. Target, Walgreen’s or any other major retailer. We want to bring the business back once again to main street. While at the same time making sure that all of our client’s needs are met over and beyond their expectations. Come and Grow again with us. Thank you again!

